It still holds true that we thrive on the kind words, constructive feedback and enduring support from everyone. Thanks!

Look for news soon on what we have planned next.

Official Drift Sumi-e Launch Party @ Azul Bar and Lounge in San Francisco

Together with Get Live’s Word Up: Back In Business “All Things Hip Hop” Party.

Playing them beats for your feets are Dj’s:

KINGMOST- Pluglabel
PRINCE ARIES- Distortion2static
RAICHOUS – RRS FEED

along side WORD UP resident Boogie Brown

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*Early Arrival is Highly suggested

Azul Bar & Lounge
1 Tilman Place
SF, Ca.
21+ with Valid i.d

For bottle service or more info contact: getlivesf@gmail.com

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** RSVP @ going.com/wordupmarch2010 **

** Show us Drift Sumi-e on your iPhones or iPod Touch and get in all night for Half Off! **

For Immediate Release

February 25, 2010 – San Francisco Bay Area

A unique perspective on the racing genre, mobile game application Drift Sumi-e earns a “New and Noteworthy” designation as it makes its debut on the iPhone and iPod Touch platforms. Using the aesthetic of the Sumi-e (su-me-eh) art form, a user paints his or her brush line after being presented with a course. As the artist, the user is then asked to skillfully navigate a drift course, observing drift-specific rules and techniques. From there, the canvas comes to life, beautifully materializing before the artist’s eyes.

Sumi-e is an ageless style of brush painting that stresses capturing the essence of the subject.

Drifting is itself an art form, rooted in a driving technique that focuses on finessing a car in a slide.

Objectify brought in Calvin Wan, professional motorsports driver, to consult on art direction and lend authenticity to course design. Paired with the U.S. drift scene pioneer was Atrophy Studios, Inc. Atrophy successfully emulated real-world driving physics, emphasizing proper drift mechanics to achieve a level of detail yet unseen on the platform.

“We’re in very select company and humbled by the ‘New and Noteworthy’ mention especially when considering the wealth of great content that is the App Store,” noted Allister Capati, Founder, Objectify LLC. “A key element of our mission is to help shine the light on these two distinct yet beautiful forms of art – Sumi-e and drifting. With this honor, we are one step closer to helping people discover art in all its forms.”

For more information, please contact:

Christina Lundberg
Marketing and Communications Manager
Objectify LLC
christina@objectifyllc.com

About Objectify LLC

Based in the San Francisco Bay Area, Objectify is a one-stop consulting company focused on harnessing the power of technology to turn raw concepts into reality. Seeking to innovate the mobile and web application space through its dream projects, Objectify also provides for-hire services to get your project off the ground through a rich arrangement of consulting, design and development offerings. More information can be found at www.objectifyllc.com.

About Calvin Wan Racing

Based in the San Francisco Bay Area, a Hollywood stunt driver and motorsports professional since 1996, Calvin Wan is an active ambassador to the world of drifting. More information can be found at www.calvinwan.com.

About Atrophy Studios, Inc.

Atrophy Studios, Inc. is an independent developer of games and software based in San Francisco, California, with experience across a range of platforms and genres. More information can be found at www.atrophystudios.com.

Drift Sumi-e Press Release 2.25.2010

• Introductory pricing will soon draw to a close. We like to believe Drift Sumi-e is priceless, but in a world of overhead and diaper expenses, we have to be a little practical. If you haven’t tried Drift Sumi-e yet, now is a great time to get in on the ground floor. If you have, tell a friend. We promise the non-introductory price will still be worth your time and money. Look for a newsflash soon on what features and updates we have in store.
• We launched our official trailer. This hopefully gives a better idea of what gameplay is like.
• The “DS Car” made its debut at the Fatlace Team Drift competition. Great crowd. Great vibe.

Some Early Results

• Appolicious selected Drift Sumi-e for its Top Games of the Week feature. Thank you for the honor.
• AppSpy rated Drift Sumi-e a 4 out of 5. We’d like to respectfully note that the objective is to try and smoothly connect as many of the red “clipping points” as you can. More details here.
• And, TouchArcade first broke the news of our coming App Store launch.

We’ll be using this adjoining week to shine some light on the “S” behind “DS” – the sumi-e artform. What exactly is “su-me-eh” and how does it tie into the game? Stay tuned.

Inspired. Gorgeous. Unique. Zen.

…are some of the adjectives we’ve spotted (thanks for the kind words). And a special thank you to everyone that’s helped us get to this point. We appreciate you joining us for the ride.

We have some amazing ideas on deck to keep the momentum going. Tell a friend and stay tuned.